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A checklist before testifying on the Hill

Experienced witnesses and consultants offer these tips for association CEOs invited to appear before Congress: v Work closely with committee staff: Look to both majority and minority staffers for background and for potential questions. Sometimes committee staffers will even ask witnesses to suggest questions for lawmakers before the hearing. RELATED CONTENT Practice makes perfect for CEO witnesses on Capitol Hill v Research committee members: Consultant Ed Barks suggests targeting your testimony to lawmakers who may be sitting on the fence on your issue, rather than the entire committee. Tom Stenzel, CEO of United Fresh, said he often looks for local examples… Read More